The Ultimate Guide to Using Facebook Live for Personal Trainers and Nutrition Coaches

    Facebook Live allows users to broadcast real-time video to users of the Facebook platform via a computer or smartphone camera. Since it was launched in 2016, the viewer count has skyrocketed to over two billion viewers worldwide. It’s no secret that video is one of the most effective marketing tools when it comes to grabbing and keeping a viewer’s attention. According to Hubspot, nearly 75% of consumers prefer to learn about products and services through video instead of a written ad.

    Read More

    7 Easy Tips to Help Your Clients Maintain Their Progress Throughout the Holidays

    It’s the most wonderful time of the year — but it’s also the most difficult time for your clients to stay on track with their health goals. Temptation is everywhere. From sugary treats, holiday cocktails, and the stress of too many commitments, it’s hard to stay focused on good habits and good health during the last few months of the year. However, with some planning and encouragement from you, they will enter the new year feeling better than ever.

    Read More

    9 Holiday Promotion Ideas for Nutrition & Fitness Professionals

    As the new year approaches, people are starting to think about how they will combat the effects of the rich foods and lack of exercise that accompany the holidays. A blank slate of New Year’s resolutions loom on the horizon, and people are ready to take back control of their health. It’s the perfect opportunity to engage with a very interested audience at just the right time.

    Read More

    Stay Connected

    Get access to the latest health and fitness insights, tools and special offers to keep your career moving.

    5 Ways to Respond When Your Client Asks for a Discount

    As a professional, you want to provide the best service available. You’ve worked hard to develop the skills which allow you to give your clients the best advice and guidance available.

    Read More

    These 7 Nutritionists Share Strategies to Get Your Clients Motivated for The New Year

    It happens every year. January rolls around and everyone wants to lose a few pounds, work on feeling healthier, and attempt to be more energized in their day-to-day lives.

    Read More

    9 Health Benefits of Ginger (Plus 4 Healthy Holiday Recipes)

    Ginger is a tropical flowering plant from the Zingiberaceae family. The root (or rhizome) of the plant is the part that you recognize as the ginger used in supplements and food. It’s spicy, bold, and makes the perfect enhancement to a variety of dishes.

    Read More

    10 Apps Personal Trainers Can Use to Improve Communication with Their Clients

    Editor's Note: This post was originally published January 2019 and has recently been updated and revised for accuracy and comprehensiveness.

    Whether you’ve just started your journey to becoming a personal trainer or have been a certified personal fitness trainer for a while, looking for the best ways to communicate with your clients is essential. And, with the recent growth in the development of apps and software, it’s an absolute necessity to start using technology in order to take your personal training business to the next level.

    Read More

    The Health Benefits of the 8 Most Powerful Blue Fruits and Vegetables

     

    You’ve probably heard someone say that you should “eat the rainbow” for optimal nutrition. The idea is to fill your plate with an array of colorful fruits and vegetables that are chock full of vitamins and nutrients.

    Read More

    Seven Fast & Easy Healthy Holidays Swaps to Teach Your Clients

    Healthy eating during the holiday season is a common concern for a lot of people, whether they're concerned about weight loss or over all health.  After all, 75 percent of annual weight gain occurs during the holiday season.

    Read More

    14 Types of Blog Posts to Attract Your Ideal Clients

    In this connected age, any business needs an online presence. It is important to share your personal experiences with fitness training and your overall knowledge of health, fitness, and nutrition with your audience and potential clients.

    Read More

    Stay Connected

    Get immediate access to AFPA’s most recent health and wellness insights, exclusive offers and groundbreaking tips to help you become the trusted health, fitness or nutrition professional.