AFPA Health and Fitness Blog

You’ve researched and explored holistic nutrition, and now you’re ready to turn that passion into a profession. But when it comes to working with clients and sharing your insights, where do you begin?

As a health coach, you can do a lot to help countless people improve their health and fitness through exercise, nutrition, and behavior change—but only as long as you actually reach people. And that’s why building a health and nutrition coaching website is one of the most important aspects of your budding business. 

Social media isn’t really optional for fitness coaches anymore—it’s essential. When potential clients are searching for a fitness coach to help them reach their goals, Facebook and Instagram are often the first places they look. When you get only one shot at a great first impression, you’ve got to get it right. Luckily, with just […]

Personal trainers, both private and as part of larger organizations, should pay attention to trends in the industry to help position themselves for maximum marketability. Understanding the concerns of potential and existing clients as well as the fitness or nutrition movements that are growing in popularity will help trainers to identify with clients and ultimately, […]

  Leader in Fitness Certification Programs Examines the Income Potential of Professionals in This Booming Industry Ship Bottom, NJ—October 20, 2016 — American Fitness Professionals & Associates (AFPA), the industry leader in providing health, fitness, and nutrition certification programs to world-class professionals, today announced it is publishing a guide examining the income potential of personal […]

As people become more empowered to take control of their health, nutrition is naturally a major area for personal change. But with so much research being released every day, and sometimes conflicting advice that comes from it, many of those looking for solid nutrition info need help navigating their way to wellness. That’s where a […]

For business owners and entrepreneurs everywhere, the New Year represents an opportunity to set out new goals for your programming, revenue, and overall growth. 

As a holistic health coach, certifications are just the beginning of your education. Although these provide a solid foundation, particularly in learning evidence-based approaches, it’s a good idea to get in the habit of supplementing that knowledge with fresh insights, research, and discussions.

If you’re passionate about the health and fitness industry and are looking to inspire others to lead a healthy and fulfilling lifestyle, group fitness training may be exactly what you’re looking for in a career. Whether you have always been excited about attending your Monday night Indoor Cycling class or you’re looking for a more […]

Do you recall the first time you met each of your clients? How about that first note of confidence? Has it started to fade away? While your clients may have felt motivation initially, they may have lost that first spark of excitement or lost sight of why they wanted to achieve a specific goal in the first […]