AFPA Health and Fitness Blog

Just a few years ago, personal trainers had to rely on paper and pen to record client’s metrics and complicated spreadsheets to measure workout performance.

Health coaching is more than a job, it’s a commitment to a client’s success. And while many aspiring health coaches are ready to take on that challenge, they hold themselves back with the fear of personal failure.

We’ve mentioned before that your website functions as the digital waiting room for your nutrition coaching business. Following that analogy, your business name is the front door. Before your potential clients enter the waiting room to get more acquainted, your business name greets them and tells them who you are, what you do, and how you do it. Your name not only sets the tone for your business, it is also intertwined with so many other aspects of doing business, from building websites to securing a bank account.

If you’ve ever thought about becoming a health or fitness professional, you’re not alone - the U.S. health coaching industry was worth $6.14 billion in 2017, up 15% from 2014. That staggering growth shows no signs of stopping with experts estimating the market to be worth $7.85 billion by 2022, with 121,000 coaches practicing.

Taking the leap to become a holistic health coach can seem intimidating—especially if you’re leaving the stability of a 9-5 job.

We’re kicking off our quarter-of-a-century celebration with 25 things you need to know about eating a whole-foods, plant-based diet. While everybody (and every body) is different, a plant-based approach to eating is scientifically proven to improve health, lower the risk of disease, and much more. Here’s everything you need to know about taking the plant-based plunge:

It’s time to celebrate. We’re showing off a brand new look because this year marks our 25th year in business! That’s right. 25 years helping aspiring and leading health professionals grow their careers.

Syndromes are collections of symptoms that frequently co-occur and typically do not have a clear known cause. Without a clear cause, getting treatment can be as difficult as getting a proper diagnosis. Also, treatment for syndromes often include lifestyle changes, which can be overwhelming to tackle alone. Fortunately, holistic health coaches can be helpful allies in the path to recovery for one such syndrome: Polycystic Ovarian Syndrome (PCOS).

Nutrition and wellness technology is a fast-growing industry. And with the increase in health-conscious, tech-savvy consumers, keeping up with the recent advancements will not only get your clients better results but is crucial for staying ahead of the competition in this fast-growing market.

Editor's Note: This post was originally published April 2014 and has recently been updated and revised for accuracy and comprehensiveness.