By: Mark J. Occhipinti, M.S., Ph.D., N.D.c

William Silkworth, wrote in the preface of The “Big Book” the following: “The action of alcohol on chronic alcoholics is a manifestation of an allergy: that the phenomenon of craving is limited to this class and never occurs in the average temperate drinker.” Alcoholics

“How To Avoid The 3 Worst Mistakes Any Personal Trainer Can Make (Not Knowing These May Be Costing You Thousands Of Dollars Per Year)!”

By Pat Necerato

Mistake 1: Trainers Not Properly Dealing With Procrastination

The biggest mistake personal trainers make is that they don’t properly deal with procrastination with each and every prospect. Procrastination is the reason why your prospects don’t buy your Training services.

Notice I didn’t say its most likely the reason they don’t

Over the past 25 years, ever since the introduction of Dr. Kenneth Cooper’s book, Aerobics, many individuals have focused on walking, running, cycling and other types of aerobic activity as their only means of exercise. Unfortunately, this has led to many of us neglecting another key component of fitness -

By Jim Labadie

Now more than ever, we in the fitness industry have a moral obligation to help those who are in desperate need of our help. We, in fact, have a responsibility to sell solutions to the problems associated with a sedentary lifestyle.

Therefore, as a fitness professional you need to

MUSCLE RECOVERY FROM EXTREME ENDURANCE EVENTS: THE ‘AWFUL AFTERS’ COUNTING THE COST OF A 140-MILE TRANS-SAHARA FOOTRACE

By: Dr. Bill Misner Ph.D.
Eavesdropping…Ultra heroes and heroines of the 15th Marathon de Sables murmured without shame, “What have I done to myself”…,”It is totally fricken’ loony out there…,” “I couldn’t breathe, you have to live to race another day, it’s not worth dying over”…, or as one summarized it

By: Mark J. Occhipinti, M.S., Ph.D., N.D.c.

“It is a laughable sight, to see those guilds of cobblers and tailors… when they march in procession.. stopping, round shouldered, limping men, swaying from side to side. They look as though they had all been carefully selected for an exhibition of their infirmities.”

There is some evidence that this innovative nutrient can raise anabolism (the constructive phase of metabolism) and promote recovery in trained athletes. As well, there may be some other beneficial effects for the endurance athlete who chooses to use this novel supplement. HMB stands for beta-hydroxy-beta-methyl butyrate. I think we’ll

by Brian Lavendel

Pollution of lakes, rivers, streams, oceans: it’s a problem many of us are aware of and concerned about. The good news is that today, the actions of individuals can have a large impact on the quality of our waters. Yes, each one of us can help keep our