6 Questions to Ask in Your Coaching Session That Can Help Clients Overcome Self-Doubt

    Motivational interviewing is a powerful tool to support clients in being active leaders of their own health and wellness journey. 

    Read More

    5 Post-Pandemic Fitness and Wellness Marketing Considerations

    A Marketing 101 Refresher

    During and after your certification process, it’s imperative to market with excellence! Branding and marketing are how you take your invaluable knowledge and communicate it to clients in need. While it can be a hurdle for some to professionally put themselves out there, it is even more significant to make sure that when you do, it is for a well-meaning and well-informed purpose. While you cannot possibly market perfectly, the following refresher tips will give a solid baseline understanding of why marketing is so vital and how to get started and serves as a framework to later learn of pandemic-specific marketing considerations every wellness and/or fitness expert should enact:

    Read More

    Stay Connected

    Get access to the latest health and fitness insights, tools and special offers to keep your career moving.

    6 Marketing Dos and Don’ts for Health and Wellness Entrepreneurs 

    Health and wellness entrepreneurs often have mixed feelings about marketing. 

    Read More

    7 Tips for Researching Your Competition and Setting Your Health and Fitness Coaching Rates

    A vital component of effective market research for your health and wellness business is researching your competition. 

    Read More

    An Introductory Guide to Market Research for Health and Wellness Professionals 

    Do you want to know what gives you an edge over the competition? 

    Read More

    6 Ways Health Coaches Can Support Clients Experiencing Burnout

    An Overview of Burnout and Ways to Overcome it

    Burnout is when your body and mind—which normally handle stress well—reach a limit on mitigating chronic stress and break down as a result.

    Read More

    Coach Resource: Holistic Approaches to Chronic Pain Management

    Individual experiences of chronic pain vary significantly. They can range from distracting or mildly annoying to completely debilitating. Chronic pain is a complex ailment that is often, but not always, a symptom of another condition. Those who live with chronic pain often find that it affects several aspects of their health and well-being. 

    Read More

    8 Health and Wellness Careers That May End Up Being Your Dream Job

    The rise of chronic disease across the globe over the past several decades has caused public health professionals to raise the alarms to improve people’s health and wellbeing through professional health services, more equitable food and health systems, and research and entrepreneurship opportunities for those passionate about individual and community health and wellness. 

    Read More

    How to Write Compelling Calls to Action for Health and Wellness Professionals

    Think about the last time you were on social media, and you were itching to get on a company’s webpage to find out more about a product or service. 

    Read More

    Stay Connected

    Get immediate access to AFPA’s most recent health and wellness insights, exclusive offers and groundbreaking tips to help you become the trusted health, fitness or nutrition professional.