AFPA Health and Fitness Blog

An Overview of Learning Styles

Motivational interviewing is a powerful tool to support clients in being active leaders of their own health and wellness journey. 

A Marketing 101 Refresher

During and after your certification process, it’s imperative to market with excellence! Branding and marketing are how you take your invaluable knowledge and communicate it to clients in need. While it can be a hurdle for some to professionally put themselves out there, it is even more significant to make sure that when you do, it is for a well-meaning and well-informed purpose. While you cannot possibly market perfectly, the following refresher tips will give a solid baseline understanding of why marketing is so vital and how to get started and serves as a framework to later learn of pandemic-specific marketing considerations every wellness and/or fitness expert should enact:

Health and wellness entrepreneurs often have mixed feelings about marketing. 

A vital component of effective market research for your health and wellness business is researching your competition. 

Do you want to know what gives you an edge over the competition? 

An Overview of Burnout and Ways to Overcome it

Burnout is when your body and mind—which normally handle stress well—reach a limit on mitigating chronic stress and break down as a result.

Individual experiences of chronic pain vary significantly. They can range from distracting or mildly annoying to completely debilitating. Chronic pain is a complex ailment that is often, but not always, a symptom of another condition. Those who live with chronic pain often find that it affects several aspects of their health and well-being. 

The rise of chronic disease across the globe over the past several decades has caused public health professionals to raise the alarms to improve people’s health and wellbeing through professional health services, more equitable food and health systems, and research and entrepreneurship opportunities for those passionate about individual and community health and wellness. 

Think about the last time you were on social media, and you were itching to get on a company’s webpage to find out more about a product or service.