AFPA Health and Fitness Blog

In this connected age, any business needs an online presence. It is important to share your personal experiences with fitness training and your overall knowledge of health, fitness, and nutrition with your audience and potential clients.

Diabetes is a condition in which the body fails to respond to insulin properly.

Insulin is the hormone that regulates blood sugar levels. When blood sugar levels are high, the pancreas will make more insulin and release it so that cells are able to receive blood sugar.  This is why insulin is often called the key which unlocks cells. When cells reach sugar capacity, insulin helps store the remaining sugar in the liver. When blood sugar levels drop in between meals, insulin will help release that stored sugar from the liver.

This Editor's Note: This post was originally published January 2018 and has recently been updated and revised for accuracy and comprehensiveness.

Osteoporosis is the most common chronic metabolic bone disease and it often goes undiagnosed and undetected until you unexpectedly fracture a bone. The disease affects men and women and its occurrence is rising. The costs of preventing or not treating osteoporosis are high. Patients often experience extreme complications after one year of major fractures as a result of osteoporosis. 

Osteoporosis literally means boneporous, from osteo (bone) and porosis (porous). Healthy bones look like honeycombs under a microscope. They have small holes and pockets of space throughout them, which make them both strong and lighter in weight. Osteoporotic bones look more like cobwebs, with much larger holes throughout them. 

Once upon a time, fat was believed to be the enemy of our health. However, as a health and wellness professional, you already know the importance of dietary fat for health. Fats enable us to absorb fat-soluble nutrients and provide us with the essential fatty acids our bodies cannot make on their own. 

In recent years, the awareness behind celiac disease has increased largely due to the rise in gluten-free diets and gluten-free food products. 

Starting your own business as a nutritional professional is exciting. You get to set your own hours and help your clients make lasting positive changes in their health. You are also doing it solo, which can make drumming up business and networking a bit intimidating. 

As your health coaching business grows, you may find that handling a larger volume of clients becomes overwhelming. After all, you have an increasing number of clients needing your attention day in and day out.  

Email marketing is one of the most effective ways to market your health services online. 

But with the rise in social media, many health coaches and personal trainers have shifted their online marketing efforts away from this sales channel under the assumption that email marketing is a waste of time.