Recent Posts by Amy Occhipinti, M.S.

    How to Create a Useful Online Training Program Clients Love in 5 Steps

    The positive impact you can deliver as a fitness professional (e.g., Certified Personal Trainer, Yoga Instructor, or Pilates Instructor) isn’t necessarily limited by the number of hours you can commit to training clients in real-time.

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    Newly Certified Yoga Instructor? Find Out How to Land That First Teaching Job

    Excited to guide students toward improved strength, flexibility, balance, and mind-body connection after attaining your Yoga Instructor Certification

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    How to Choose the Best Niche for Your Health and Wellness Coaching Business

    Finding a niche is key to a successful health and wellness coaching business. It helps you stand out from the competition, attract and retain your ideal clients, and charge a rate you’re satisfied with.

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    Get access to the latest health and fitness insights, tools and special offers to keep your career moving.

    Freebie Ideas for Coaches: How to Create a Free eBook for Your Audience

    Growing your audience is key to a successful health and wellness coaching business. You need qualified leads who are ready and excited to work with you.

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    How To Choose the Best Niche for Your Health and Wellness Coaching Business

    Finding a niche is key to a successful health and wellness coaching business. It helps you stand out from the competition, attract and retain your ideal clients, plus charge a rate you’re satisfied with.

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    How to Scale Your Health and Wellness Business Using Systems and Processes

    As a solopreneur or small business owner in the health and wellness industry, checking off each day's seemingly endless tasks—from lead generation to client onboarding to actual coaching to invoicing—is challenging enough; with the limited time you have, creating (or fine-tuning existing) systems and processes is likely at the bottom of your priority list.

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    Why LinkedIn Is the Most Underrated, Effective Marketing Strategy Around

    “The professional social networking site.” With a reputation like that, it’s only understandable if you have trouble seeing how LinkedIn could help grow your business as a Personal Trainer, Nutritionist, or Health Coach. After all, isn’t it too formal and “corporate” for your target audience?

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    How to Build Trust and Rapport with Your Health Coaching Clients

    Imagine walking into the waiting room where you will meet with a new health specialist for the first time. 

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    Guide to Building Your Health and Nutrition Coaching Website

    As a health coach, you can do a lot to help countless people improve their health and fitness through exercise, nutrition, and behavior change—but only as long as you actually reach people. And that’s why building a health and nutrition coaching website is one of the most important aspects of your budding business. 

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    Get immediate access to AFPA’s most recent health and wellness insights, exclusive offers and groundbreaking tips to help you become the trusted health, fitness or nutrition professional.